Transforming Through Open Innovation Sprint

OBJECTIVES

1. Gain a deep understanding of open innovation concepts, principles, and their strategic significance for sustainable growth.
2. Develop practical skills in applying open innovation models, frameworks, and specifically in the case of Corporate Venturing – the collaboration between corporations and startups.
3. Learn and apply practical strategies to effectively implement Corporate Venturing initiatives, aligning them with overall business strategy, and identifying growth opportunities.
4. Develop skills in initiating and steering strategic partnerships with startups, surmounting resistance to change, and implementing open innovation principles to enhance the organization’s adaptability in the face of change.
5. Performance Analysis: analyze the impact of Corporate Venturing on key performance indicators, organizational culture, innovation pipeline, and team dynamics.
6. Effectiveness Evaluation: evaluate the effectiveness of implemented open innovation strategies, outcomes of collaborative ventures, success factors, challenges, and adaptability in diverse organizational contexts.

Throughout the Sprint, a mix of learning modes and methodologies, including cases, workshops, expert speakers, and project-based work, will be employed. Participants will be encouraged to bring personal digitalization projects, developing their own roadmaps as part of the program’s outcomes and assessment mechanisms. This holistic approach aims to equip participants with both theoretical knowledge and practical skills, ensuring a comprehensive understanding within the context of digitalization.

The Live online methodology has the following characteristics:

• A kick-off session will be held to learn about the Sprint, the faculty, the team participants, and the start of academic content.
• Two consecutive academic weeks, with live sessions two days a week. (synchronous sessions) lasting approximately 3 hours per day. The hours will be from 3:00 p.m. to 6:00 p.m. approx. (CET time), which means about 6 hours live a week. (the connection platform is Zoom).

In addition to the synchronous sessions, the program also includes a series of asynchronous content. This content, which is designed for individual work, is a crucial part of the Sprint and may require up to 4 hours of your time each week. Therefore, your total weekly dedication to the Sprint is expected to be around 10 hours.

The admission process entails a three-step process:

1. Complete and submit the online registration form.
2. Receive an email from the Executive Education department confirming that your application has been received. You will also see the dates of the Sprint, the approximate schedule, and the banking and billing details needed to formalize the registration fee.
3. Formalize the payment of the registration fee before the start of the Sprint. This is a mandatory condition to enroll in the program. Two weeks before the start of the Sprint, you will receive an email to register as a user and gain access to IESE’s virtual campus, where you can access pre-study material.

Fees

• General rate: €1,950 €1,755 until April 8, 2025
• Alumni rate: €1,755
• IESE Member rate: €1,657