Laura
Wagner

Associate Professor of Operations, Information and Technology

• Ph.D., Supply Chain Management, MIT-Zaragoza Logistics Center, University of Zaragoza
• MBA, University of St. Gallen
• Dipl-Ing (MSC) Mechanical Engineering and Economics, Technical University of Graz

Laura Wagner joins the Operations, Information Systems and Technology Department of IESE as an Associate Professor. She obtained her Bachelor and master’s in mechanical engineering and economics (Dipl. Ing) at the Technical University Graz in Austria, received an MBA from the University of St. Gallen in Switzerland, and a Ph.D. from MIT-Zaragoza Logistics Center in Spain. As a doctoral student, she spent time at MIT and the University of Pompeu Fabra, and also spent a year as a post-doctoral researcher at IESE Business School.

Her research interests cover theory-driven, data-informed topics in assortment planning and consumer choice models, as well as empirical research using causal inference methods, especially in retail settings. She regularly collaborates with Fashion Retailers, Grocery Retailers and lately Telecommunication Providers, to tackle data-driven challenges these companies face. Her work has been published in top academic journals such as Operations Research, Manufacturing & Service Operations Management and European Journal of Operational Research.

Prior to her Ph.D., she gained business and management experience in several industries, ranging from logistics consulting and product management to test and program management at leading companies including Virtual Vehicle, Bosch Rexroth, Protema Logistics Consulting and ThyssenKrupp Presta AG.

Areas of interest.

• Supply Chain Management
• Inventory Management
• Assortment Planning
• Retail
• Product Fraud
• Product Returns

Publications

Journal Articles (refereed)

BAI, Y., FELDMAN, J., SEGEV, D., TOPALOGLU, H., WAGNER, L. (2023). Assortment optimization under the multi-purchase multinomial logit choice model. Operations Research. doi:10.1287/opre.2023.2463. (Online first) WAGNER, L., CALVO, E., AMORIM, P. (2023). Better Together! The Consumer Implications of Delivery Consolidation. Manufacturing & Service Operations Management, 25 (3), 903-920. doi:10.1287/msom.2023.1200. CALVO, E., CUI, R., WAGNER, L. (2023). Disclosing product availability in online retail. Manufacturing & Service Operations Management, 25 (2), 427 - 447. doi:10.1287/msom.2020.0882. WAGNER, L., PINTO, C., AMORIM, P. (2021). On the Value of subscription models for online grocery retail. European Journal of Operational Research, 294 (3), 874-894. doi:10.1016/j.ejor.2020.05.011. WAGNER, L., MARTÍNEZ DE ALBÉNIZ, V. (2020). Pricing and assortment strategies with product exchanges. Operations Research, 68 (2), 453 - 466. doi:https://doi.org/10.1287/opre.2019.1871. WAGNER, L., GÜRBÜZ, M. Ҫ., PARLAR, M. (2019). Is it fake? Using potentially low quality suppliers as back-up when genuine suppliers are unavailable. International Journal of Production Economics, 213, 185-200. doi:10.1016/j.ijpe.2019.03.016.

Working Papers

FELDMAN, J., WAGNER, L., TOPALOGLU, H., BAI, Y. (2022). Assortment optimization under the multinomial logit model with utility-based rank cutoffs.

Articles in other publications

AMORIM, P., CALVO, E., WAGNER, L. (2023). How e-commerce companies can reduce returns. MIT Sloan Management Review, 64 (3), 15-17. CALVO, E., CUI, R., WAGNER, L. (2020). "¡Date prisa! ¡Solo quedan tres!". IESE Business School Insight (155), pp. 56 - 61. CALVO, E., CUI, R., WAGNER, L. (2020). Hurry! Only 3 left in stock! When scarcity signals are most powerful. IESE Business School Insight (155), pp. 56 - 61.