Cátedra Schneider Electric de Sostenibilidad y Estrategia

Titular: Pascual Berrone

En las últimas décadas, la sociedad espera cada vez más que las empresas se conviertan en actores sociales y aborden problemas como el cambio climático, la escasez de agua, el acceso a la electricidad, el agotamiento de los recursos naturales, la contaminación, los cambios demográficos, la pobreza y la desigualdad.

Construir un futuro más sostenible requiere un enfoque y un compromiso a largo plazo. La Cátedra Schneider Electric de Sostenibilidad y Estrategia de Negocio analiza los modelos de negocio estratégicos y las medidas de gobierno que pueden contribuir a la consecución de este objetivo.

La Cátedra pretende abordar los retos de la sostenibilidad a través de conocimientos científicos profundos. Junto con estos conocimientos, las prácticas de negocio pueden adecuarse para crear empresas más responsables y duraderas que puedan formar parte de una sociedad más responsable.

Líneas de investigación.

  • Entender la innovación sostenible como el origen de la ventaja competitiva.
  • Identificar las oportunidades de negocio en el proceso de resolución de los retos sociales (siguiendo la filosofía de tener éxito haciendo lo correcto).
  • Evaluar el impacto de las iniciativas sostenibles en los resultados globales de las empresas e identificar condiciones que sean beneficiosas para todas las partes.
  • Estudiar los procesos que permitan a las empresas resolver los retos de sostenibilidad que plantean las zonas urbanas, centrándose especialmente en la conservación del agua, la gestión energética y la movilidad sostenible.
  • Identificar estructuras organizativas y mecanismos de gobierno que favorezcan las estrategias sostenibles y la innovación.
  • Calibrar las ventajas y los riesgos de diferentes iniciativas sostenibles en los mercados globales y la sociedad en general, incluyéndolos en la base de la pirámide tanto en las economías emergentes como en las consolidadas.

Titular de la Cátedra.

Pascual Berrone es profesor y director del departamento de Dirección Estratégica del IESE. Es vicepresidente de la Iberoamerican Academy of Management y director académico de la plataforma Cities in Motion. Es fundador del Madrid Strategy Group y editor asociado de Organization & Environment y Family Business Review. Su trabajo se centra en la comprensión del impacto de las estrategias de sostenibilidad y de las condiciones necesarias para garantizar su eficacia. Sus estudios han sido publicados en las revistas más prestigiosas y ha recibido varios premios de investigación.

Patrono.

Schneider-electric_20121217120527_180x50_20130304155530

Publicaciones

Journal Articles (refereed)

CAPO, F., VACCARO, A., BERRONE, P. (2024). Revitalizing urban places. How prosocial organizations acquire saliency in the eyes of resisting stakeholders. Journal of Business Ethics, 189 (4), 655–675, doi:10.1007/s10551-023-05562-2. BERRONE, P., DURAN, P., GÓMEZ-MEJÍA, L., HEUGENS, P., KOSTOVA, T., VAN ESSEN, M. (2022). Impact of informal institutions on the prevalence, strategy, and performace of family firms. A meta-analysis. Journal of International Business Studies, 53 (6), 1153-1177. doi:https://doi.org/10.1057/s41267-020-00362-6. TRUONG, Y., MAZLOOMI, H., BERRONE, P. (2021). Understanding the impact of symbolic and substantive environmental actions on organizational reputation. Industrial Marketing Management, 92, 307-320. doi:https://doi.org/10.1016/j.indmarman.2020.05.006. RICART, J. E., SNIHUR, Y., CARRASCO, C., BERRONE, P. (2020). Grassroots resistance to digital platforms and relational business model design to overcome it. a conceptual framework. Strategy Science, 5 (3), 271-291. doi:https://doi.org/10.1287/stsc.2020.0104. ROUSSEAU, H. E., BERRONE, P., GELABERT, L. (2019). Localizing Sustainable Development Goals: Nonprofit Density and City Sustainability. Academy of Management Discoveries, 5 (4), 487 - 513. doi:10.5465/amd.2018.0151. BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I., BERNARDO, V., SALVADOR, J., PIEDRA PEÑA, J., RODRÍGUEZ PLANAS, M. (2019). EASIER: An Evaluation Model for Public-Private Partnerships Contributing to the Sustainable Development Goals. Sustainability, 11 (8), 1 - 25. doi:10.3390/su11082339. MARTIN, G., GÓMEZ-MEJÍA, L. R., BERRONE, P., MAKRI, M. (2017). Conflict Between Controlling Family Owners and Minority Shareholders: Much Ado About Nothing? Entrepreneurship Theory and Practice, 41 (6), 999 - 1027. doi:10.1111/etap.12236. WALLS, J., BERRONE, P. (2017). The Power of One to Make a Difference: How Informal and Formal CEO Power Affect Environmental Sustainability. Journal of Business Ethics, 145 (2), 293 - 308. doi:10.1007/s10551-015-2902-z. BERRONE, P., FOSFURI, A., GELABERT, L. (2017). Does Greenwashing Pay Off? Understanding the Relationship Between Environmental Actions and Environmental Legitimacy. Journal of Business Ethics, 144 (2), 363 - 379. doi:10.1007/s10551-015-2816-9. BERRONE, P., GELABERT, L., ROUSSEAU, H. E., MASSA-SALUZZO, F. (2016). Understanding Community Dynamics in the Study of Grand Challenges: How Nonprofits, Institutional Actors, and the Community Fabric Interact to Influence Income Inequality. Academy of Management Journal, 59 (6), 1940 - 1964. doi:10.5465/amj.2015.0746.

Proceedings

ROUSSEAU, H. E., BROMILEY, P., BERRONE, P. (2020). A Behavioral perspective of search in nonprofit organizations. Academy of Management Proceedings (pp. 14089). BERRONE, P., DURAN, P., GÓMEZ-MEJÍA, L. R., HEUGENS, P., VAN ESSEN, M. (2016). The family-legitimizing environment and the prevalence, strategy, and performance of family firms. Academy of Management Proceedings. WALLS, J., BERRONE, P. (2015). The Power of One: How CEO Power Affects Corporate Environmental Sustainability. Academy of Management Proceedings. ROUSSEAU, H. E., BERRONE, P., WALLS, J. (2014). Let's talk: Examining Dialogue among Firms and Outside Actors on Social and Environmental Issues. Academy of Management Proceedings.

Articles in other publications

BERRONE, P. (2016). El reto de la sostenibilidad: Cómo lograr una estrategia medioambiental sin máscaras. Harvard Deusto Business Review (260), pp. 33 - 34. RICART, J. E., BERRONE, P., BARRIONUEVO, J. M., CANO ESCORIAZA, A. (2013). Implementing Smarter Cities Through Better Governance. The World Financial Review.

Libros

BERRONE, P., RICART, J. E., TATGE, L. (2022). Cities and technology. Building cities in the age of information. Barcelona: IESE. BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I. (2019). Cities and International Outreach: The era of the global city. Amazon Kindle Direct Publishing. BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I. (2017). Cities and the Economy: Fueling Growth, Jobs and Innovation. CreateSpace. BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I. (2016). Cities and Mobility & Transportation: Towards The Next Generation of Urban Mobility. CreateSpace. BERRONE, P. (2016). Green Lies: How Greenwashing can destroy a company (and how to go green without the wash). CreateSpace.

Book Chapters

RICART, J. E. (2014). Business Models for the Companies of the Future. In Francisco González (Ed.), Reinventing the Company in the Digital Age (pp. 133 - 146). Madrid: BBVA. BERRONE, P., CRUZ, C., GÓMEZ-MEJÍA, L. R. (2013). Family-controlled Firms and Stakeholder Management. A Socioemotional Wealth Preservation Perspective. In Leif Melin, Mattias Nordqvist, Pramodita Sharma (Eds.), The Sage Handbook of Family Business (pp. 179 - 195). Chicago: Sage Publications. BERRONE, P., GARCÍA PÍRIZ, D. (2013). Will You Keep an Eye on My Investment?. An Empirical Analysis of the Link Between Institutional Investors and Boards of Directors. In Jens Mueller and Philippa Wells (Ed.), Governance in Action Globally: Strategy, Process and Reality (pp. 221 - 239). Oxford, UK: RossiSmith Academic Publications Ltd. CENNAMO, C., GÓMEZ-MEJÍA, L. R., BERRONE, P. (2012). Caring About Firm Stakeholders. Towards a Theory of Proactive Stakeholder Engagement. In Joan Enric Ricart y Josep Maria Rosanas (Ed.), Towards a New Theory of the Firm: Humanizing the Firm and the Management Profession (pp. 263 - 303). Bilbao: Fundación BBVA.

Studies

BERRONE, P., RICART, J. E., GROSSI, F. (2024). Índice IESE Cities in Motion 2024. IESE. BERRONE, P., RICART, J. E., GROSSI, F. (2024). IESE Cities in Motion Index 2024. IESE. BERRONE, P., RICART, J. E., BRITO, E. (2022). Índice IESE Cities in Motion 2022. IESE. BERRONE, P., RICART, J. E., BRITO, E. (2022). IESE Cities in Motion Index 2022. IESE. BERRONE, P., RICART, J. E., DUCH, A., CARRASCO, C. (2019). Índice IESE Cities in Motion 2019. IESE.

Cases

BERRONE, P. (2024). Unlucky 13? The Journey of Taylor Swift to Stardom. IESE, SM-1768-E. BERRONE, P. (2024). ¿El 13 de la mala suerte? El camino de Taylor Swift al estrellato. IESE, SM-1768. BERRONE, P., RICART, J. E., BLÁZQUEZ, M. L. (2014). Vancouver: The Challenge of Becoming the Greenest City. IESE, SM-1612-E. BERRONE, P., RICART, J. E., BLÁZQUEZ, M. L. (2014). Vancouver: el reto de convertirse en la ciudad más verde del mundo. IESE, SM-1612.

Journal Articles (refereed)

CAPO, F., VACCARO, A., BERRONE, P. (2024). Revitalizing urban places. How prosocial organizations acquire saliency in the eyes of resisting stakeholders. Journal of Business Ethics, 189 (4), 655–675, doi:10.1007/s10551-023-05562-2. BERRONE, P., GÓMEZ-MEJÍA, L. R., XU, K. (2023). The Role of family ownership in norm-conforming environmental initiatives. Lessons from China. Entrepreneurship Theory and Practice, 47 (5), 1915-1941. doi:10.1177/10422587221115362. BERRONE, P., ROUSSEAU, H. E., RICART, J. E., BRITO, E., GIULIODORI, A. (2023). How can research contribute to the implementation of sustainable development goals? An interpretive review of SDG literature in management. INTERNATIONAL JOURNAL OF MANAGEMENT REVIEWS, 25 (2), 318-339. doi:10.1111/ijmr.12331. GIULIODORI, A., BERRONE, P., RICART, J. E. (2023). Where smart meets sustainability. The Role of smart governance in achieving the sustainable development goals in cities. BRQ-Business Research Quarterly, 26 (1), 27-44. doi:10.1177/23409444221091281. BERRONE, P., DURAN, P., GÓMEZ-MEJÍA, L., HEUGENS, P., KOSTOVA, T., VAN ESSEN, M. (2022). Impact of informal institutions on the prevalence, strategy, and performace of family firms. A meta-analysis. Journal of International Business Studies, 53 (6), 1153-1177. doi:https://doi.org/10.1057/s41267-020-00362-6. CARRASCO, C., SNIHUR, Y., BERRONE, P., RICART, J. E. (2022). The stakeholder value proposition of digital platforms in an urban ecosystem. Research Policy, 51 (4), Article 104488. doi:10.1016/j.respol.2022.104488. TRUONG, Y., BERRONE, P. (2022). Can environmental innovation be a conventional source of higher market valuation? Journal of Business Research, 142, 113-121. doi:10.1016/j.jbusres.2021.12.040. RAMUS, T., VACCARO, A., BERRONE, P. (2021). Time matters! How hybrid organizations use time to respond to divergent stakeholder demands. Organization Studies, 42 (10), 1529-1555. doi:https://doi.org/10.1177/0170840619900341. TRUONG, Y., MAZLOOMI, H., BERRONE, P. (2021). Understanding the impact of symbolic and substantive environmental actions on organizational reputation. Industrial Marketing Management, 92, 307-320. doi:https://doi.org/10.1016/j.indmarman.2020.05.006. RICART, J. E., SNIHUR, Y., CARRASCO, C., BERRONE, P. (2020). Grassroots resistance to digital platforms and relational business model design to overcome it. a conceptual framework. Strategy Science, 5 (3), 271-291. doi:https://doi.org/10.1287/stsc.2020.0104.

Working Papers

BERRONE, P., GELABERT, L., FOSFURI, A. (2009). The impact of symbolic and substantive actions on environmental legitimacy (DI-778-E). WALLS, J., PHAN, P., BERRONE, P. (2008). An assessment of the construct validity of environmental strategy measures (DI-754-E). BERRONE, P., GELABERT, L., FOSFURI, A., GÓMEZ-MEJÍA, L. R. (2007). Can institutional forces create competitive advantage? An empirical examination of environmental innovation (DI-723-E).

Proceedings

ARIÑO, A., BERRONE, P., RICART, J. E., SOBREPERE, X., YONG, A. (2024). Navigating complexity and novelty. A stakeholder governance framework for PPP projects. Academy of Management Proceedings. ROUSSEAU, H. E., BROMILEY, P., BERRONE, P. (2020). A Behavioral perspective of search in nonprofit organizations. Academy of Management Proceedings (pp. 14089). BERRONE, P., DURAN, P., GÓMEZ-MEJÍA, L. R., HEUGENS, P., VAN ESSEN, M. (2016). The family-legitimizing environment and the prevalence, strategy, and performance of family firms. Academy of Management Proceedings. WALLS, J., BERRONE, P. (2015). The Power of One: How CEO Power Affects Corporate Environmental Sustainability. Academy of Management Proceedings. ROUSSEAU, H. E., BERRONE, P., WALLS, J. (2014). Let's talk: Examining Dialogue among Firms and Outside Actors on Social and Environmental Issues. Academy of Management Proceedings.

Articles in other publications

IESE INSIGHT, (2019). The Big Picture. Business opportunities in smart cities. IESE Business School Insight (153). IESE INSIGHT, (2019). Oportunidades de negocio en las ciudades inteligentes. IESE Business School Insight (153). BERRONE, P., RICART, J. E., FERRADANS, H., RODRÍGUEZ PLANAS, M., SALVADOR, J. (2017). 7 Forces to Success in PPPs. Smart Cities via Public-Private Partnerships. IESE Insight (34), pp. 15 - 23. BERRONE, P., RICART, J. E., FERRADANS, H., RODRÍGUEZ PLANAS, M., SALVADOR, J. (2017). Siete requisitos para una cooperación público-privada de éxito. Ciudades inteligentes. IESE Insight (34), pp. 15 - 23. RICART, J. E., BERRONE, P. (2017). La economía colaborativa en las ciudades. Harvard Deusto Business Review (265), pp. 50 - 64.

Libros

BERRONE, P., RICART, J. E., BRITO, E. (2022). Cities and Governance. The Rise of cities as global actors. Barcelona: IESE. BERRONE, P., RICART, J. E., TATGE, L. (2022). Cities and technology. Building cities in the age of information. Barcelona: IESE. BERRONE, P., RICART, J. E., DUCH T-FIGUERAS, A. I. (2019). Cities and International Outreach: The era of the global city. Amazon Kindle Direct Publishing. BERRONE, P., FAGEDA, X., LLUMÀ, C., RICART, J. E., RODRÍGUEZ, M., SALVADOR, J., ... PPP FOR CITIES - SPECIALIST CENTRE ON PPP IN SMART AND SUSTAINABLE CITIES (2018). Parceria Público-Privada na América Latina. Guia para Governos Regionais e Locais. Caracas: CAF. BERRONE, P., FAGEDA, X., LLUMÀ, C., RICART, J. E., RODRÍGUEZ, M., SALVADOR, J., ... PPP FOR CITIES - SPECIALIST CENTRE ON PPP IN SMART AND SUSTAINABLE CITIES (2018). Public-Private Partnership in Latin America. A Guide for Regional and Local Governments. Caracas: CAF.

Book Chapters

ROSENBERG, M., BERRONE, P., ROUSSEAU, H. E. (2019). Environmental Sensibility and Firm Strategic Actions: How to Become Sustainable While Avoiding Greenwashing. In Caldart, A., Ricart, J.E. and Carrera, A. (Eds), General Management in Latin and Ibero American Organizations: A Humanistic Perspective. Abingdon, Oxon ; New York: Routledge. BERRONE, P., CRUZ, C., GÓMEZ-MEJÍA, L. R. (2013). Family-controlled Firms and Stakeholder Management. A Socioemotional Wealth Preservation Perspective. In Leif Melin, Mattias Nordqvist, Pramodita Sharma (Eds.), The Sage Handbook of Family Business (pp. 179 - 195). Chicago: Sage Publications. BERRONE, P., GARCÍA PÍRIZ, D. (2013). Will You Keep an Eye on My Investment?. An Empirical Analysis of the Link Between Institutional Investors and Boards of Directors. In Jens Mueller and Philippa Wells (Ed.), Governance in Action Globally: Strategy, Process and Reality (pp. 221 - 239). Oxford, UK: RossiSmith Academic Publications Ltd. CENNAMO, C., GÓMEZ-MEJÍA, L. R., BERRONE, P. (2012). Caring About Firm Stakeholders. Towards a Theory of Proactive Stakeholder Engagement. In Joan Enric Ricart y Josep Maria Rosanas (Ed.), Towards a New Theory of the Firm: Humanizing the Firm and the Management Profession (pp. 263 - 303). Bilbao: Fundación BBVA. BERRONE, P., OTTEN, J. (2008). A global perspective on executive compensation. In Luis Gómez-Mejía, Steve Werner (Eds.), Global compensation. Foundations and perspectives (pp. 113 - 128). Abingdon, Oxon ; New York: Routledge.

Studies

BERRONE, P., RICART, J. E., GROSSI, F. (2024). Índice IESE Cities in Motion 2024. IESE. BERRONE, P., RICART, J. E., GROSSI, F. (2024). IESE Cities in Motion Index 2024. IESE. BERRONE, P., MULTINACIONALES POR MARCA ESPAÑA (2023). Barómetro del clima de negocios en España desde la perspectiva del inversor extranjero. Resultados 2023. BERRONE, P., MULTINACIONALES POR MARCA ESPAÑA (2022). Barómetro del clima de negocios en España desde la perspectiva del inversor extranjero. Resultados 2022. BERRONE, P., MULTINACIONALES POR MARCA ESPAÑA (2022). Barometer of the Business Climate in Spain from the Foreign Investor's Perspective. Results 2022.

Cases

BERRONE, P. (2024). Unlucky 13? The Journey of Taylor Swift to Stardom. IESE, SM-1768-E. BERRONE, P. (2024). ¿El 13 de la mala suerte? El camino de Taylor Swift al estrellato. IESE, SM-1768. BERRONE, P., CALDART, A., RICART, J. E., SASTRE BOQUET, I. (2024). Tesla in the 2020s: moment of truth for the "Master Plan" (Update 2024). IESE, SM-1764-E. LÓPEZ, A., RICART, J. E., BERRONE, P. (2023). Scoot: Succeeding in the U.S., working its way into Spain (A). IESE, SM-1750-E. LÓPEZ, A., RICART, J. E., BERRONE, P. (2023). Scoot: Succeeding in the U.S., working its way into Spain (B). IESE, SM-1751-E.