Javier
Zamora

Professor of the Practice of Management of Operations, Information and Technology

• Ph.D. in Electrical Engineering, Columbia University
• M.Sc. in Telecommunications Engineering, Universitat Politècnica de Catalunya

Javier Zamora is a professor of the Practice of Management of Operations, Information and Technology Department at IESE Business School. He received his Ph.D in Electrical Engineering from Columbia University, and his M.Sc. in Telecommunications Engineering from the Universitat Politècnica de Catalunya. He also holds a PDG from IESE.

He is the academic director of the executive programs “Executing Digital Change: Data, Agility and Continuous Innovation”, "Transformación Digital: Programa de Alta Dirección”, “IA en la Empresa Impacto en el Negocio, la Organización y las Personas” and “Navigating IT Architecture: Building Blocks for a Data-Driven Organization” at IESE. His current areas of interest are focused on data-driven organizations and Artificial Intelligence and its impact on digital transformation.

Prof. Zamora’s teaching spans across all IESE programs, from MBA to Custom, and is focused on the digital transformation of organizations through the knowledge and application of new digital technologies with special emphasis on the redesign of processes and the challenge for senior executives to develop a digital mindset. In custom training and consulting, he has been involved in projects with leading organizations. He also regularly teaches at AESE (Portugal), IAE (Argentina), PAD (Peru) and ESE (Chile).

Prof. Zamora is a co-founder of Inqbarna, a company specializing in AI-driven mobile solutions that deliver highly personalized and adaptive user experiences. For eight years he was the General Manager of eNeo Labs, a company devoted to products and services for the digital home. His previous professional experience includes four years as Director of Product Development at Xbind in New York, a pioneering company in video transmission over data networks, and five years researching and implementing one of the first video-on-demand systems in the US at the Center for Telecommunications Research and the Image and Advanced Television Laboratory of Columbia University. He served in the International Standard Organization (ISO) as editor of the MPEG-4 video standard.

Areas of interest.

• Digital Transformation of Organizations
• Data-Driven Organizations
• Artificial Intelligence

Publications

Journal Articles (refereed)

ZAMORA, J., JACOBS, S., ELEFTHERIADIS, A., CHANG, S. F., ANASTASSIOU, D. (2000). A practical methodology for guaranteeing quality of service for video-on-demand. IEEE Transactions on Circuits and Systems for Video Technology, 10 (1), 166 - 178. doi:10.1109/76.825870. KALVA, H., TANG, L., HUARD, J. F., ZAMORA, J., ET AL. (1999). Implementing multiplexing, streaming, and server interaction for MPEG-4. IEEE Transactions on Circuits and Systems for Video Technology, 9 (8), 1299 - 1312. doi:10.1109/76.809164. KALVA, H., ELEFTHERIADIS, A., ZAMORA, J. (1999). Delivering object-based audio visual services. IEEE Transactions on Consumer Electronics, 45 (4), 1108 - 1111. doi:10.1109/30.809189.

Outreach Articles

ZAMORA, J. (2024). Índice "data-driven". Una herramienta para impulsar la transformación digital. Harvard Deusto Business Review (346), pp. 16-28. ZAMORA, J., RICART, J. E. (2020). Radiografía de la transformación digital en España. Seis metacompetencias críticas. Harvard Deusto Business Review (303), pp. 20-37. ZAMORA, J., HERRERA, P. (2019). How prepared is your business to make the most of AI? IESE Business School Insight (151), pp. 64 - 73.

Book Chapters

ZAMORA, J. (2019). Managing AI Within a Digital Density Framework. In Jordi Canals, Franz Heukamp (Eds.) (Eds.), The Future of Management in an AI World: Redefining Purpose and Strategy in the Fourth Industrial Revolution (pp. 205 - 235). Basingstoke [England]: Palgrave Macmillan.

Studies

ZAMORA, J., VALOR SABATIER, J., RICART, J. E., INFANTE MIDDLETON, N., GUERRA CORTADA, T., PÉREZ TEJADA, J. L. (2022). Data-Driven Organizations: Estudio IESE-Penteo. Diagnóstico de la transformación digital en organizaciones impulsadas por los datos por. IESE. ZAMORA, J., VALOR SABATIER, J., RICART, J. E., INFANTE MIDDLETON, N., GUERRA CORTADA, T., PÉREZ TEJADA, J. L. (2022). Data-Driven Index: IESE-Penteo Study. Diagnosis of Digital Transformation in Data-Driven Organizations. IESE. ZAMORA, J., RICART, J. E., GUERRA CORTADA, T., PÉREZ TEJADA, J. L. (2020). Estudio IESE-Penteo sobre transformación digital en España.

Cases

VALOR SABATIER, J., ZAMORA, J., LAGO, A., SASTRE BOQUET, I. (2024). En la nube: migrar para salvaguardar las operaciones de TI de PrivatBank durante la guerra en Ucrania. IESE, OIT-49. VALOR SABATIER, J., ZAMORA, J., LAGO, A., SASTRE BOQUET, I. (2024). A Path through the Cloud: Saving PrivatBank's IT Operations during the War in Ukraine. IESE, OIT-49-E. ZAMORA, J., SASTRE BOQUET, I. (2023). Insuring the future: Santalucía's digital transformation. IESE, OIT-12-E.

Technical Notes

ZAMORA, J. (2024). Proyecto para una arquitectura de TI integrada. IESE, OITN-5. PÉREZ BALAGUER, J., GREGORY, R. W., ZAMORA, J. (2019). Jobs to Be Done. Aplicación en entornos de alta densidad digital. IESE, SIN-62. PÉREZ BALAGUER, J., GREGORY, R. W., ZAMORA, J. (2019). Jobs to Be Done. Application in Environments of High Digital Density. IESE, SIN-62-E.

Outputs in other media

ZAMORA, J. (2019). MWC19: The Four Keys To Intelligent Connectivity. Forbes. ZAMORA, J. (2019). Las cuatro claves de la conectividad inteligente. Expansión, Madrid. ZAMORA, J. (2015). El móvil, Barcelona y la nueva era digital. Cinco Días, Madrid.